Increase Patient Satisfaction with Mobile Apps for Hospitals and Clinics
Leading hospitals and clinics today are adopting mobile apps to provide their patients with proactive healthcare services. According to Statista, the mobile healthcare industry is projected to be around $60 billion by 2020. In order to provide comprehensive patient care, hospitals today have to accelerate on-premise services by extending them beyond just providing good treatment. By launching their own mobile applications, hospitals can ensure increased patient satisfaction and enhanced brand recognition – two key aspects that will determine their future growth. Let’s focus on patient satisfaction here. Providing Pro-active Patient Care Mobile applications for hospitals and clinics can improve patient care at various levels of interaction that usually begins with appointment scheduling. At a large-scale multi-specialty hospital or clinic where there are numerous visiting and resident doctors, looking for the right doctor to take an appointment can become an overwhelming task for the patients and their family. Hospitals and clinics through their mobile apps can make taking an appointment easy by providing instant information about various doctors, their specialties and consulting hours. With one tap call connectivity feature within the app, patient can easily connect with hospital or clinic to take the required appointment. Additionally, apps can enable hospitals and clinics to provide proactive services to patients through push notifications. Simple gestures like sending in-app reminders for upcoming appointments or scheduling appointment when it is time for a patient’s yearly check-up, help foster loyalty as patients feel cared for. This also helps hospitals reduce losses due to missed appointments.
Ensure easy navigation when every minute is crucial In times of emergency, each minute is very precious in saving a patient’s life and being unable to locate the hospital could be very stressful for the relatives escorting the patient. At such crucial time native apps that can utilize the in-built features of the phone can help users easily navigate to the hospital or clinic through in-app integration of Google Maps. In large hospitals, people tend to take time to find their way within the premise too. Including information about location of various departments on the app and providing a virtual tour of the hospital or clinic through a high definition video can assist people in finding their way to the right departments inside.
Improve Post Treatment Care and Increase Patient Satisfaction Gaining patient trust goes a long way in bringing them back for future medical needs or referring friends and family to the hospital that treated them. Hospitals can cultivate this through patient health engagement by providing regular health tips and sharing information that helps them keep informed and overcome fear about various ailments. Apps can also enable patients to voice out their opinions by providing real-time feedback on the app. Testimonials from patients can be showcased in the app, helping build trust in the brand among other patients. High quality native apps like WellnessAppy by Appynitty Communications include customizable features for hospitals and clinics. They help enhance pre and post-treatment patient care and increase satisfaction in many ways and can play an important role in retaining patients –a factor which is the essence of building a flourishing healthcare organization.
